Daniel Assouline is a CEO at Lavasot and chairman & Co-founder of UpClick in Montreal Canada. Daniel Assouline did EMBA from Queen’s University (Canada)

Daniel Assouline’s Upclick Enabling Entrepreneurs Build Their Own Custom Carts

Today web shops need an online payments system that does more than payment processing for online vendors and other commercial vendors. 

They need solutions that boost their business.

With hundreds of millions of people actively shopping online, digital entrepreneurs are always on the hunt for the best online payment solution in the market. 

Yes, a surfeit of payment processors is available, but such a scenario is not making the job of finding the right one any easier. 

Different payment processors offer different features. This multiplicity however is making the small and medium businesses confused on how to choose from among the assortment of built-in online shopping carts. 

Why such importance given to online shopping carts?

The answer is simple. 

Shopping carts are window displays in web stores. In digital parlance, a shopping cart is an e-commerce tool that facilitates online visitors to select items for eventual purchase. 

Customers can accumulate items in a cart by “adding to the cart”, and when s/he finally wants to check out, the software calculates the total amount for the order including shipping and handling as applicable. 

The infrastructure of the online retailer’s store must allow a customer to select merchandize; review the item(s) selected, and make any alterations if needed, and finally purchase the item (s).

Outlook for SMBs

Most small entrepreneurs venturing into online business would like to start with hosted business software. 

They look for a fully featured solution that offer everything from domain name registration to tools needed to structure the ecommerce store. 

But most solutions in the market do not give retailers much control, since a majority of functions are managed by the ecommerce service provider. 

Fortunately, Daniel Assouline, the Montreal IT specialist has provided the right answers. 

With inputs from Daniel Assouline, Upclick is offering dozen cart templates so that merchants can design their own custom cart using Upclick’s easy-to-use WYSIWYG cart editor. 

With many other features like modular services, fully customizable sales flow, comprehensively testing tools, and tracking and reporting, Daniel Assouline, Montreal IT specialist has made Upclick the most complete online payment solution. 

It is to the credit of Daniel Assouline, Upclick today is considered the only true self serve platform in the market. 

Daniel Assouline – The Self Starter Serial Entrepreneur

Daniel Assouline is a great leader with astute entrepreneurial skills. His working style is a down to earth approach and not hesitating to take the occasional risks. Many consider him as a role model of what an ideal CEO should be. Online marketing with technology is his forte. He first came to limelight with his invention of software to save PCs from malware. He believes that computers must be protected from viruses and spyware.

Humble beginnings

A simple, family loving man with diverse interests. He studied engineering in Montreal and did his MBA from Queen’s at Montreal. Perhaps, his association with the city is the reason why he is identified as Daniel Assouline of Montreal. 

During his stint as CEO of Upclick, his leadership qualities came to the forefront. Upclick is an e-commerce platform with specialization in sales funnel optimization.
Founded in 2006, Upclick was developed as a payment solutions platform for e-commerce. They had a simple approach. They understood the customers, their products and offered tailor-made solutions to increase conversion rates and higher cart values. Upclick saw tremendous increase in volumes.

Born to lead

Behind this success was the stamp of leadership qualities and work ethics of Daniel Assouline.

He chose the right man for the right job. This helps keep the person motivated and created a success oriented atmosphere.

His approach toward subordinates is one of compassion and understanding. The recognition for performance was forthcoming and kept his labor force motivated at all times. He understood their problems and gave them ample room to reach peak productivity. He factored the fact that skill set, temperament, moods differs in each employee. 

He created an ethical work culture and never went the short cut route. He set an example by putting in hard work. In the process he developed a loyal and productive work force.

These qualities of Daniel Assouline makes him stand out in the crowd. This is the stuff that a CEO is made of. 
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